The amount of material is challenging. But there is a right way and wrong way to do Focus Groups and the results are dependent on doing them the right way. The Edge FG System teaches you HOW TO do many more FG and HOW TO get the most from your FG. Topics expected to [...]
THIS COURSE WILL BE CONDUCTED VIRTUALLY. NO Travel to Las Vegas. The amount of material is challenging. But there is a right way and wrong way to do Focus Groups and the results are dependent on doing them the right way. The Edge FG System teaches you HOW TO do many more FG and HOW [...]
You will learn how to do the limited VD, how to determine which jurors to strike, and the use of focus groups to know your juror strike profile. Pre-requisites: Completion of 7 undergraduate KTI courses. Cost: $1400